
It was the sixth operation anniversary of Haiwei Liquor Trading Market on 26th August 2015. Haiwei Liquor Trading Market is the entity platform approved by China government with the business qualification of“liquor trading market”. In spite of changing the international transaction place, Haiwei has combined bonded trade, free trade with traditional trade and carries out the innovative trading mode of O2O direct-selling membership system, which has won the widely recognition from the Ministry of Commerce of the PRC, international wineries and domestic consumers.

The establishment of Haiwei Liquor Trading Market aims to alter the irregular operation of imported wine market in China and lead it into legalization, standardization and normalization. It is located in free trade and bonded zones all over China. With the policy advantages of free trade/bonded zone and the resource superiority of trading market platform, Haiwei implements unified customs clearance, unified inspection & quarantine, unified distribution, and unified management. Through removing the traditional multi-agencies, Haiwei sets up one direct distributor in each county/district all over China and directly distributes the original quality wines of international wineries to direct distributors nationwide for promotion & marketing after the legal customs clearance. Haiwei carries out the mechanism of “select the superior and eliminate the inferior”, ensures the legality, direct selling, quality and safety of international wines/spirits as well as fulfills the achievement of “Haiwei Liquor, genuine wine to have a future full of life.”
Haiwei Liquor Trading Market provides the most legitimate and the fastest trading platform to international wines for entering China market, building brands & occupying the market, provides the business platform of lowest cost, high return and zero risk for individuals planning to start, transform or develop business as well as provides domestic consumers the purchasing platform of“legitimate, direct-selling, safe and quality”international wines. Since six years’operation, Haiwei has collected series of wines from nearly 200 global quality wineries and has kept communication with about 1,000 international wineries. Besides, Haiwei Online Store with cross-border O2O、B2C、C2C will be officially put into use. Haiwei possesses several rare land resource projects in free trade /bonded zones, national exhibition qualification, the liquor industry projects and other development advantages.
It is known that Haiwei is now looking for strategic partnership so as to accelerate the fast and healthy development of trading market platform. By regrouping the firm’s equity or taking over the quality real estate resource in some free trade zones, Haiwei ensures the maximum utilization of platform resource for mutual development and win-win situation.
